What does work (part 2)

Online Income from your own website:

Now that we are looking at opportunities using a website of your own there are more options available.

First of all you will need to decide what sort of website you want to set up, and then choose a suitable domain name to use.

This bit needs to be your own choice. Decide which marketplace you wish to work in and choose an appropriate domain name (depending on what names are available).

Do you want to offer money making opportunities to others?

Do you want to sell goods or information products? (the list of these is endless)

Do you want to offer a service such as web hosting and domain name sales?

Do you want to run a directory or business guide for your local area?

There are many options you can choose from, and many sources of products, information and website scripts for you to use whichever you decide upon.

However, the choice is yours. You should ideally choose something that you have an interest in or have knowledge of. This will make the work of building up your income both easier and more interesting.

When you have decided on which market you wish to work in, it is time to register a suitable domain name and purchase a hosting account. You can get free hosting from some ISPs but they are usually limited in the facilities you get with them and they may contain unwanted advertising or links to other services. If you are serious about building an income then go for a professional hosting package, it won’t cost a lot and will make a lot of difference to the first impression you give of your business.

To order a domain name and hosting package click on the banner below. This hosting company is one of the best you can get. I have tried many different hosts over the years and this is the best one I have ever found in terms of pricing, ease of use, and excellent customer service.

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The key to building a successful business is knowledge. You have to know your market, and you have to know not only who you’re selling to, but also what the people want. Your job as a marketer is to find a product (or create a product) that meets the needs of the consumer.

The second thing you have to do is make your website credible, instilling trust in your visitor. Make sure that they know that you’re out to give them everything they want and more. Give them a product, and an offer, that they can’t refuse.

The third thing you need to know is how to create a website that is appealing to your target market. People will try to build their websites for next to nothing, and they end up selling next to nothing (if they’re lucky). You must have a website that draws the customer in. You want them to stay on your page as long as possible, and you want to relate to them. At the same time, you want a strong “call to action”.

With the hosting company above, you get website building tools free with your account.

The fourth and final part of building your business is my favorite. It’s marketing your website. The first three things ravel into this fourth step, but you must know also how to promote your product. You have to know where you can promote to targeted buyers. Where do your potential buyers hang out? What are their needs? What are they looking for? If people can’t get to your website, they can’t buy your product. If you don’t meet their needs, they won’t buy your product.

To Recap:

1. Know your target market

2. Create Credibility

3. Build an appealing website

4. Promote to your target market where they “hang out” online

 

When you have your type of website decided, your domian name registered and your hosting account set up, it is time to get your site built and your content sorted out.

At this stage, it is worth registering for google adsense as a publisher if you do not already have an account with them. Although the adsense ads that you can carry on your website should not be looked at as a potential full time income, they can be a useful additional income for you. When you have your own website they do offer an additional way to make a bit of money. If a visitor to your site is not quite yet ready to buy, or if you don’t have exactly what he wants, then he will leave your site anyway. By offering him some other relevant links from google he may well use those to exit your site and make you a bit of money for the click.

I always look at google adsense as potential extra money, and not hope for a regular income from them.

You can get free website builders and free website scripts from the hosting company you use. Now all you need is the content for your website or products / services to sell.

You can find numerous sources of products, services and information items that you can use for your website on my resources page.

On that page you will also find help with promoting and marketing your new website to start bringing in those visitors for you to convert into paying customers.

If you have completed everything we have mentioned so far, you are almost ready to start building your income.

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